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Paulo Garcia

Brand Designer / Art Director

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K SIC Network 2015 Refresh

Silver Award — "TV Channel Idents" category at PREMIOS PUBLICIDADE 2015 - Meios & Publicidade magazine.

Refresh of the K SIC network ident, after 5 years of its initial brand creation (more info here).

Role: Brand concept / brand design / on-air + off-air concept + design / art direction / logo design / animation direction.

3D / animation: Rolando Arrifana.
Sound design: João Carlos / António Santos
Work done at SIC tv network, Portugal. 
Released: December 2014

Related work: 
K SIC Mascot 2015 
K SIC Network 2009 Branding

sic_k_colors.jpg
Packshot - Homem de Ferro.jpg
Packshot - Wolverine e XMEN.jpg
packshots_storyboard.jpg
packshot_yellow.png
packshot_green.png
packshot_inst_red.jpg
packshot_inst_yellow.jpg
pack_inst_storyboard.jpg
A SEGUIR - Homem de Ferro.jpg
a_seguir_blue.png
a_seguir_yellow.png
a_seguir_green.png
aseguir_storyboard.jpg
k_sic_2015_typeface.jpg
sic_k_colour_palette_2015.jpg
ironman_billboard.jpg
wolverine_billboard.jpg
monster_high_billboard.jpg
sic_k_facebook_banner_1.jpg
sic_k_facebook_banner_4.jpg
_mg_5670.jpg

Paulo Garcia 2025